Closers AB

Storisell proudly delivers two explainer videos focusing on recruitment marketing to one of Stockholm's best headhunting and recruitment agencies, Closers.

Client: Closers AB
Website: closersab.se
Date: August 31, 2016
Services: Animation, Storyboard, Creative Process, Manuscript

Info

Storisell proudly delivers two explainer videos focusing on recruitment marketing to one of Stockholm’s best headhunting and recruitment agencies, Closers AB. The project included two productions aimed at two crucial audiences; clients and candidates.

By focusing on two productions, we have managed to cover two important channels for Closers AB; corporate clients and candidates. The first production focused on general issues that companies and their HR and sales organizations encountered in the recruitment process. This video explains the importance of an effective and proven headhunting model that gives real results on the candidate market. The second production was aimed at candidates and the video focuses on how ”liberating” it can be to have a deeper relationship with a headhunting and recruitment company such as Closers. Throughout the workshop model, the team at Storisell involved the team at Closers in the creative process that has been a big help to develop the script and storyboard production.

About Closers AB: Closers AB offers career opportunities for business and sales driven people. The company has since 2011 established itself as one of Sweden’s leading players in the recruitment and headhunting field for positions in the sales area. Closers AB always strive to make sustainable appointments that benefit both the candidate and the employer. Therefore, the company employ people in their delivery organization who have sales experience and who can relate to their clients’ experiences and aspirations. Read more about Closers AB and their headhunting  and recruitment services www.closersab.se or contact their team at info@closersab.se.

Client: Closers AB
Website: closersab.se
Date: August 31, 2016
Services: Animation, Storyboard, Creative Process, Manuscript

Note: Swedish voiceover

About

Over 60% of people are visual learners according to established NLP-studies. We process images 60,000 faster than plain text and over 90% of information transmitted to the brain is visual.

At Storisell we explain business ideas with simple and authentic explainer videos, making the most complex idea easy to understand. Explainer videos are great tools to educate prospective buyers rather than traditional push-strategies. We seek to help customers understand. It’s all about people. 85 percent of people are more likely to buy a product once they see an accompanying explainer video. Explainer videos clarify the objective and helps your service or product be understood. The average person retains only 10 percent of what they hear, but 50 percent of what they see. That’s why our customers invest in video. And, Storisell.

Brief

At Storisell we focus on delivering an efficient pre-production and creative process with emphasis on presenting your company in less than 60 seconds – across all platforms.

An explainer video production is more than just another youtube video. An efficient production is about telling a compelling story that resonates with people, and since over 60% of people are visual learners – explainer video tends to have positive implications on sales and marketing activities. The goal is to craft an explainer video that your entire team can use across your sales process, recruitment, and internal communication platform. A really good explainer video is seldom longer than two minutes. Studies have found that explainer videos shorter than 40 seconds feel salesy, while videos longer than two minutes are boring. The right length seems to be somewhere in the middle to have optimal efficiency. Explainer videos are easily digestible, and easy to integrate on the sales process.

A creative process is unique and requires an effective process in order to save time, money and energy. At Storisell we have created a workshop model that conducts over 90% of preparatory work by mapping and selecting pre-production activities. This workshop model is an agile approach to the creative process. We schedule workshops for 3-to-4 hours. You will – in a fun and creative workshop – experience the creative process. A common problem in the creative process is decision-making, that often can be dragged out and delayed. In order to work proactively we have developed a workshop model that eliminates wasteful activities and focuses on measurable output that helps the creative process blossom. We run workshops 3-4 hours at a time. The normal workshop is booked 9:00-12:00 or 13:00-16:00. Book a workshop with your new video partner. Welcome to Storisell.